Burleigh was briefed to create a branding scheme for new high-tech start-up business – HelloBio. A fast growth business in the biomedical research sector, the company needed a distinctive personality to apply to website, literature and exhibition graphics.
The brand needed to be fun, young, friendly, happy, memorable and professional, and effectively communicated across different media platforms.
“We get really good feedback about our logo and colours –
we have been to a lot of conferences and people come
up to us just to say how much they like our name,
logo and bright cheery style!”
Sam Roome, Director of Marketing
– Print and Produce